Evalutation 5

How did you attract/address your audience?

As we made a British Realism Drama, which is a popular genre amongst the middle and working class Britain, the film would automatically address this audience. As it alsom fulfills the many conventions of this genre such as:

• Ordinary People
• Ordinary Settings
• Social Issues
• High Emotions
• Personal Stuggle
• Drugs/Alcohol.

As we showed students from Thomas Whitham Sixth Form at the age of 18 and over, and the older people in our families, we asked what attracted them in the film.
After doing this, the feedback that we got in the interest of our film, is how the way we have scripted the film, we also found out that the way we started the film with the ending, gripped them from the start as then they wanted to know what happened, as we found also on our feedback on Facebook.

I think the attraction an audience would have to our film would be in the way, everything is real and can be believed in, and some people may even relate to the issues provoked. Using everyday characters also helps, even though there isn't a big star to attract a glitzy audience, this also makes for a more meaningful audience.

Evaluation 4

Who would be your audience for your film, and why?

The audience for our film 'Dead End' would be a 18+ aged middle/working class British audience, this is because at this age people will understand the topics the film portrays and the people of this class may be able to identify and relate to the issues presented. These types of lower budget films are mainly shown in the art houses in Britain and therefore have a smaller audience yet these films are successfully enjoyed by these people.

We showed a few of our friends the film and then asked them if they think it would be something they'd watch:



Sophie Kenyon, aged 18.

Although Sophie admits to liking films that are in the comedy and thriller genre, such as Step Brothers and Inception, after watching our opening she did say that she would like to watch this film, as after watching the film We Need To Talk About Kevin, also a lower budget British film, she now is liking this genre more and enjoying the films.






















Daniel Hobbs, aged 18.




Daniel is the type of person that would go and watch British Drama's as he enjoys the Brit Indie scene, in music and films. One of his favourite British Dramas would be 'Submarine', and so after watching our film he told us that it would definitley be something he'd enjoy.




















We didn't get chance to ask some older people to get a full overview of what type of audience would like out film so, I asked my Mum, Sharon Jenkins aged 42. Although she did like the opening to the film and thought it was an interestign concept, she enjoys the genres such as physcological thrillers, action and comedy films, and so it wouldn't be something that she would automatically pick out amongst the rest. This types of idea on an audience also helped us in aiming our film to a wider audience knowing who and what type of people will enjoy our film.

Evaluation 1

In what way does your film use, develop or challenge forms and convention of real media products?

Our film 'Dead End' uses the generic conventions of the Drama genre, in using everyday places, with an everyday normal person we saw these typical conventions in Fish Tank, where like our film it uses and everyday girl, in an everyday poorer area, that faces some social issues.

Fish Tank

Dead End

Like other dramas our film also has a monologue to begin with, to make an audience know and feel how our character Amelia feels, as there aren't any other characters apparant. It is also quite an emotional monologue, like many dramas that provoke feelings.

In a typical British Drama, the storylines do tend to be similar to ours, relating to the harshness of everyday life for the less unfortunate people, and the troubles some people go through, and in this way we devolped on the idea of using topics of drugs, drink and young pregnancy and how our character Amelia reacts to these.

In our film, we didn't want everything to be a conventional drama, so when planning with our storyboards, we decided to use a post-modern idea of not having a linear storyline. So that the beginning of the film is also the ending, but then it goes back in time to the beginning to tell the story of how our character Amelia got there. This worked quite effectivley in the way that an audience would want to know what has happened/is going to happen.

Getting feedback

After uploading the video, after 18 views we got three very positive comments, showing that our video has been seen and people like how we have put it together.

Organising screening for feedback.

After we have finished our final cut of 'Dead End' we plan to upload the video to YouTube, and then share a link to Facebook and Twitter, so then we can get feedback on anything that may need to be changed and edited... We can also see then what people like about of opening.

Final Cut

Dead End - Final Cut

http://www.youtube.com/watch?v=nDnbNRSsRsU

Atmospheric music

During all of the opening sequences to films there is atmospheric music, to give the film an extra effect and feel, depending on what you want to convey would depend what type of music needed, like for a thriller, music that creates tension would be needed. Or for action, something fast and up beat, and for horror maybe something that could represent someones fastened heart beat.


As at the beginning of our opening we use a voice over, but also have the song 'Do You Mind' by The XX which fades up with the voice over and also acts as a sound bridge with the sound effect of cars crashing through the transition of time.

Rights to the song:

I emailed The XX' management, to see if they had any problems in using the song, there was no reply, which would appear that they do not have any problems.